Online Digital Marketing Courses In India With Placements
AI-Infused Curriculum

Online Digital Marketing Course Built for the AI Era

Learn digital marketing through live classes, real brand projects, AI-powered workflows, expert mentorship, and career-focused practical training.

4 Months
Live Online Classes + Recording Access
Online Digital Marketing Course

Upcoming Cohorts

Batch Type Batch Starts Batch Capacity
Weekday (MWF) Oct 16, 2026 Only 30 3 Seats Left
Weekend (SS) Oct 16, 2026 Only 30 4 Seats Left

Weekday (MWF)

Starts: Oct 16, 2026
Capacity:
Only 30 3 Seats Left

Weekend (SS)

Starts: Oct 16, 2026
Capacity:
Only 30 4 Seats Left

Curriculum of Digital Marketing Online Course by LPT Skills

Build practical expertise across every major area of digital marketing with a structured curriculum designed around current industry needs.

What You'll Learn:

  • Understanding the modern digital marketing ecosystem
  • Traditional marketing vs digital marketing
  • Brand, performance and growth marketing
  • Customer journey and purchase decision stages
  • TOFU, MOFU and BOFU funnel frameworks
  • Customer personas and Ideal Customer Profiles
  • Market research and competitor benchmarking
  • Key digital marketing metrics: CAC, CPL, CPA, ROAS, LTV
  • Introduction to AI in modern marketing
  • Building a basic digital marketing strategy
Application:
Learn to read the modern marketing landscape, map customer journeys, and use AI for market research so you can build a solid, metrics-backed digital marketing strategy.

What You'll Learn:

  • Domain, hosting and DNS fundamentals
  • WordPress installation, setup and dashboard
  • Themes, templates and plugins
  • Creating pages, posts, menus and site architecture
  • Mobile-responsive website design
  • Creating conversion-focused landing pages
  • Writing effective headlines and CTAs
  • Form creation and lead capture
  • Page speed, security and backups
  • AI-assisted webpage structure and copy ideation
Application:
Learn to build and launch WordPress websites and high-converting landing pages on your own, without depending on a developer.

What You'll Learn:

  • Content marketing fundamentals and funnel role
  • Brand voice and tone development
  • Content pillars and topic clusters
  • Editorial calendars and blog strategy
  • Social and video content planning
  • Lead magnets and downloadable assets
  • Content repurposing frameworks
  • AI-assisted topic ideation and outlining
  • Content quality, originality and fact verification
  • Measuring and refreshing content performance
Application:
Learn to plan, create and repurpose content across the funnel using AI, without losing originality or quality.

What You'll Learn:

  • How search engines crawl, index and rank
  • Search intent and keyword research methodology
  • Keyword clustering and mapping
  • On-page SEO: titles, meta, internal linking
  • Technical SEO: sitemaps, robots.txt, Core Web Vitals
  • Off-page SEO, digital PR and link building
  • Local SEO fundamentals
  • AEO: answer-engine optimisation
  • GEO: visibility inside AI-generated answers
  • AI-assisted SEO research and auditing
Application:
Learn to research keywords, optimise on-page and technical SEO, and prepare content to be discovered by both search engines and AI answer engines.

What You'll Learn:

  • Platform selection based on business goals
  • Organic vs paid social media
  • Social media algorithms and distribution
  • Content pillars for Facebook, Instagram, LinkedIn, X
  • Reels and short-form video strategy
  • Social media content calendars
  • Community, comment and DM management
  • Organic lead generation and social listening
  • Social media analytics
  • AI-assisted content planning and repurposing
Application:
Learn to plan and manage organic social media strategy across platforms, from content pillars to community management and reporting.

What You'll Learn:

  • Business Manager and Ads Manager setup
  • Campaign, ad set and ad structure
  • Meta campaign objectives
  • Core, custom and lookalike audiences
  • Advantage+ audience targeting
  • Creative strategy and ad formats
  • Meta Pixel and Conversions API fundamentals
  • Lead generation and conversion campaigns
  • Retargeting and A/B testing
  • Scaling and reporting on Meta Ads
Application:
Learn to plan, launch and optimise Meta ad campaigns end-to-end, from targeting and creative to pixel tracking and scaling.

What You'll Learn:

  • Google Ads account and campaign structure
  • Keyword research and match types
  • Negative keywords and Quality Score
  • Responsive Search Ads and AI-assisted copy
  • Bid strategies and audience targeting
  • Display, Performance Max and Demand Gen campaigns
  • Shopping and Merchant Center basics
  • Remarketing and conversion tracking
  • Campaign experiments and optimisation
  • Scaling and reporting Google Ads campaigns
Application:
Learn to run Search, Display, Performance Max, Demand Gen and Shopping campaigns on Google Ads with strong keyword and bidding strategy.

What You'll Learn:

  • YouTube ecosystem and algorithm
  • Channel creation and optimisation
  • YouTube keyword and video topic research
  • Titles, descriptions and thumbnail strategy
  • CTR improvement and audience retention
  • YouTube Shorts strategy
  • AI-assisted content planning and scripting
  • YouTube Ads: view and action campaigns
  • Audience targeting and remarketing
  • Measuring YouTube campaign performance
Application:
Learn to grow a YouTube channel organically and run video ad campaigns that drive awareness, leads and conversions.

What You'll Learn:

  • Permission-based marketing and list building
  • Audience segmentation
  • Subject line and email copywriting
  • Welcome and lead nurturing sequences
  • Abandoned cart and re-engagement campaigns
  • Email personalisation
  • Deliverability fundamentals
  • Email testing and optimisation
  • AI-assisted email copy
  • Lifecycle marketing strategy
Application:
Learn to build email lists, write high-converting campaigns and automate lifecycle sequences that nurture leads to conversion.

What You'll Learn:

  • Automation use cases in digital marketing
  • Triggers, actions and workflow logic
  • WhatsApp Business API concepts
  • CRM automation, lead routing and scoring
  • No-code automation with n8n
  • Connecting marketing applications via webhooks/API
  • If/else and conditional workflows
  • Introduction to AI agents
  • Building simple marketing AI agents
  • Workflow monitoring and debugging
Application:
Learn to design automated marketing workflows across email, WhatsApp and CRM using no-code tools and simple AI agents.

What You'll Learn:

  • Metrics vs dimensions
  • GA4 account and property setup
  • Traffic acquisition and engagement reports
  • Events, conversions and custom events
  • Funnel and path exploration
  • Google Tag Manager: tags, triggers, variables
  • UTM parameters and cross-channel tracking
  • Attribution fundamentals
  • Custom dashboards
  • AI-assisted data interpretation and reporting
Application:
Learn to set up GA4 and Tag Manager, track conversions and funnels, and turn raw data into actionable marketing reports.

What You'll Learn:

  • CRO fundamentals and conversion funnel analysis
  • Identifying funnel leakage
  • Landing page, headline and CTA optimisation
  • Form and trust-signal optimisation
  • Mobile conversion optimisation
  • Heatmaps and session recordings
  • A/B and multivariate testing
  • Conversion copywriting
  • AI-assisted landing page analysis
  • Creating and measuring CRO hypotheses
Application:
Learn to diagnose funnel leakage and run structured CRO experiments that turn more visitors into leads and customers.

What You'll Learn:

  • Paid, owned and earned media
  • Funnel-based media planning
  • Budget allocation and forecasting
  • Reach and frequency planning
  • CPM, CPC, CPL, CPA and ROAS
  • Cross-channel campaigns and media calendars
  • Attribution models: first-click vs last-click, data-driven
  • Incrementality fundamentals
  • Campaign pacing and budget reallocation
  • AI-assisted media planning
Application:
Learn to plan and allocate media budgets across channels and evaluate performance using attribution models.

What You'll Learn:

  • Creator economy overview: nano to celebrity influencers
  • Influencer discovery and brand-influencer fit
  • Audience quality evaluation
  • Outreach and campaign brief creation
  • Commercial negotiation fundamentals
  • UGC, whitelisting and affiliate collaborations
  • Influencer campaign tracking and fraud identification
  • Measuring campaign ROI
  • AI-assisted influencer research
  • Building an influencer marketing plan
Application:
Learn to discover, vet and collaborate with creators and influencers, and measure the ROI of influencer campaigns.

What You'll Learn:

  • Choosing a professional niche and positioning
  • LinkedIn profile and portfolio optimisation
  • Freelancing platforms and finding clients
  • Cold outreach and proposal writing
  • Pricing digital marketing services
  • Scope of work and client onboarding
  • Client communication and reporting
  • Managing client expectations
  • AI-assisted proposal and research workflows
  • Building recurring client relationships
Application:
Learn to build a personal brand, find and onboard clients, and run a freelance digital marketing practice professionally.

Why Learn Digital Marketing?

Because Growth, Customer Acquisition, and Brand Building Are Increasingly Happening Online.

01

Every Business Needs Digital Growth

  • Brands compete online for visibility, leads, customers, and revenue.
  • Digital channels are now central to marketing across industries.
  • Startups, agencies, D2C brands, SaaS companies, and traditional businesses all need digital talent.
  • This creates opportunities across multiple sectors instead of limiting you to one industry.
02

AI Is Creating a New Generation of Marketers

  • AI is transforming research, content, advertising, analytics, and automation.
  • Modern marketers are expected to work faster and smarter with AI tools.
  • Marketing fundamentals remain critical for strategy, judgment, positioning, and decision-making.
  • Professionals who combine marketing expertise with AI workflows can create greater business impact.
03

One Skill Set Opens Multiple Career Paths

  • Build careers in SEO, paid media, social media, content, growth, or analytics.
  • Move between specialist and generalist marketing roles as you gain experience.
  • Work with brands, agencies, startups, or large organizations.
  • Progress toward strategy, growth, and marketing leadership roles over time.
04

Your Skills Generate Income Beyond a Full-Time Job

  • Take freelance projects alongside your primary career.
  • Build your own digital marketing consultancy or agency.
  • Work remotely with clients across different locations and industries.
  • Use your skills to grow a personal brand, side business, or entrepreneurial venture.

Earn Your Digital Marketing Certification

Complete our career-focused online digital marketing certification course and earn a certificate that validates your practical skills, projects, and industry-ready learning.

Validate Your Digital Marketing Skills

Demonstrate structured learning across SEO, advertising, analytics, social media, automation, AI tools, content, and performance marketing

Strengthen Your Professional Profile

Add an LPT Skills credential to your resume, LinkedIn profile, portfolio, internship applications, and future job opportunities

Learn, Build and Get Certified

Our digital marketing online course with certificate combines practical learning, real-world projects, assessment, and recognized proof of completion

Digital Marketing Certification

Ready to Build Your Career in Digital Marketing?

Learn with industry experts, work on real brand-inspired projects, and build skills that employers actually value.

Live Expert Classes Career-Focused Learning
The Advantage

What Makes Our Online
Digital Marketing Course Different?

This program is designed around how digital marketing actually works today, with practical execution, AI integration, real projects, and career-focused learning.

24+
Years of Trust

Shaping students into industry-ready tech professionals.

Learn From Active Industry Professionals

Get trained by professionals who actively work in growth, SEO, performance marketing, content, partnerships, and digital strategy every day.

01 / PROFESSIONALS

Work on Real Brand-Inspired Projects

Apply concepts to practical challenges inspired by leading brands instead of relying on repetitive exercises or purely theoretical classroom assignments.

02 / PROJECTS

Learn Digital Marketing With AI

Our digital marketing with AI course integrates AI into research, content, advertising, analytics, automation, optimization, and everyday marketing workflows.

03 / AI-POWERED

Build Skills Across the Complete Marketing Stack

Learn SEO, Meta Ads, Google Ads, social media, analytics, automation, content, CRO, email, websites, and media planning together.

04 / SKILL STACK

Learn Through Execution, Not Just Lectures

This digital marketing online course combines live classes, tools, assignments, campaign exercises, projects, feedback, and practical problem-solving throughout.

05 / EXECUTION

Prepare for a Career, Not Just a Certificate

Build your portfolio, complete internships, prepare for interviews, improve your professional profile, and receive structured placement assistance after training.

06 / PLACEMENT

Learn From The Best In The Industry

Learn from real-world industry practitioners, not from out-of-touch trainers.

Virendra Soni
sparsh jethwani
akash malhotra
shristi sharma

How This Online Digital Marketing Course Works?

Move from learning concepts to applying them on real-world projects, building a portfolio, and preparing for your digital marketing career.

1.Build the Right Foundation

Learn core marketing concepts, tools, frameworks, and AI-enabled workflows through structured live sessions with experienced industry professionals.

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2.Turn Concepts Into Execution

Practice what you learn through hands-on exercises, campaign simulations, tool-based tasks, and guided problem-solving across every module.

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3.Solve Real Brand Challenges

Work on brand-inspired minor and major projects that strengthen strategic thinking, practical execution, and portfolio-ready digital marketing skills.

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4.Step Into the Industry Career-Ready

Build your resume, portfolio, LinkedIn profile, interview skills, internship experience, and job-readiness with structured career support.

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How the online digital marketing course works

Digital Marketing Tools You Will Master

Work across the complete digital marketing toolkit, from SEO and paid media to analytics, AI, content, automation, and CRM.

FAQs About Digital Marketing Course Online

An online digital marketing course teaches you how businesses grow through channels such as SEO, Google Ads, Meta Ads, social media, content, analytics, email, automation, and websites. A practical course should also include projects, tools, campaign execution, and career preparation.

Yes. The program starts from the fundamentals, so you do not need previous digital marketing experience. Students, graduates, working professionals, freelancers, entrepreneurs, and career switchers can join.

No. There is no prerequisite in marketing, technology, coding, or business. The program is structured to help complete beginners build skills progressively.

The course duration is 4 months with 120+ hours of structured learning, practical training, projects, mentor sessions, and career preparation.

Classes are conducted live online. Learners also receive access to recordings of live sessions, making it easier to revise concepts or catch up when required.

Yes. LPT Skills offers both weekday and weekend batch options so students and working professionals can choose a schedule that suits them.

You will learn digital marketing fundamentals, SEO, Meta Ads, Google Ads, social media marketing, YouTube marketing, content marketing, email marketing, WordPress, analytics, CRO, media planning, automation, AI workflows, and more.

Yes. The curriculum integrates AI into areas such as research, SEO, content planning, advertising, analytics, campaign optimization, reporting, automation, and marketing workflows.

Yes. It combines core marketing principles with practical AI applications. The focus is on helping you use AI to improve execution and productivity without replacing essential marketing fundamentals.

Yes. You will learn automation concepts, workflows, CRM integrations, WhatsApp automation, email automation, n8n, triggers, actions, conditions, and introductory AI-agent workflows.

Yes. Every module includes practical assignments and projects designed around realistic business scenarios so you learn how digital marketing is actually executed.

Yes. The course uses real-brand-inspired business challenges involving brands such as Zepto, Groww, Blinkit, Mokobara, Uber, Nykaa, Livspace, and others. These are educational projects and do not imply official brand partnerships.

Each curriculum module is designed with four minor projects and one major project. These include exercises, case challenges, campaign tasks, audits, strategy work, and larger portfolio projects.

Yes. You will build portfolio-ready work across areas such as SEO, paid media, social media, analytics, content, CRO, media planning, automation, and campaign strategy.

Yes. The program combines live online learning, practical projects, industry tools, AI applications, career preparation, and an LPT Skills certification upon successful completion.

Yes. The program includes guaranteed internship opportunities, subject to the applicable course participation and completion requirements communicated by LPT Skills.

Yes. Learners receive placement assistance that can include resume building, LinkedIn optimization, interview preparation, portfolio development, mock interviews, referrals, and access to relevant opportunities.

LPT Skills works with a network of 50+ hiring partners to support learners with internship and employment opportunities across relevant roles.

Yes. AI is changing how digital marketers work, but businesses still need professionals who understand strategy, customer behaviour, creativity, analytics, decision-making, and campaign execution. Marketers who combine these fundamentals with AI skills can remain highly relevant.

AI can automate parts of research, content creation, reporting, and campaign execution, but it cannot fully replace strategic judgment, customer understanding, positioning, creativity, and business decision-making. The role of marketers is evolving rather than disappearing.

Yes. The live online format, recording access, and weekday or weekend batch options make the course suitable for professionals looking to upskill or move into marketing roles.

Yes. Entrepreneurs can learn how to acquire customers, build funnels, run advertising campaigns, improve search visibility, analyze performance, automate marketing, and make better growth decisions.

The course can help you build the technical and practical foundation required to start offering digital marketing services. Running an agency also requires client acquisition, communication, team management, pricing, and business development skills.

No. Most digital marketing roles do not require coding. Basic technical understanding can help in areas such as websites, tracking, analytics, and technical SEO, but the program does not require previous coding experience.

Apart from live classes, learners should ideally spend additional time each week practicing tools, completing projects, revising concepts, and building their portfolio. Consistent practice matters more than occasional long study sessions.

Yes. No-cost EMI options are available, subject to the applicable payment terms and eligibility conditions.

The program is designed to help you become career-ready, but your outcome also depends on attendance, practice, project quality, portfolio development, interview preparation, and consistency throughout the course.

India's Best Online Digital Marketing With AI Course in 2026

Learn modern digital marketing with AI embedded into research, execution, optimization, automation, and decision-making.

AI-Powered Performance Marketing

  • AI-assisted audience research
  • Smarter ad copy creation
  • Faster creative ideation
  • Campaign optimization with AI
  • Better performance analysis

Search Everywhere Optimization

  • SEO beyond Google
  • AEO and GEO strategies
  • AI search visibility
  • Entity-based optimization
  • Search across multiple platforms

AI Agents & Task Automation

  • Build AI agents
  • Automate repetitive tasks
  • Create n8n workflows
  • Connect marketing tools
  • Automate lead processes

AI Across Marketing Workflows

  • AI-powered market research
  • Content planning with AI
  • Faster campaign analysis
  • Automated reporting workflows
  • AI-assisted decision making

Who Should Join This Online Digital Marketing Course?

Freshers

Build job-ready skills, work on practical projects, create a strong portfolio, and prepare confidently for your first digital marketing role.

Working Professionals

Add digital marketing, AI, analytics, and performance skills to your profile and prepare for faster growth or better career opportunities.

Aspiring Agency Professionals

Understand how agencies manage campaigns, clients, reporting, media planning, creative strategy, optimization, and multiple digital marketing channels.

Freelancers

Build marketable skills, develop a portfolio, acquire clients, manage campaigns professionally, and expand the digital services you can offer.

Entrepreneurs

Learn how to generate leads, acquire customers, run campaigns, improve conversions, measure performance, and grow your business digitally.

Career Switchers

Move into digital marketing with structured learning, real-world projects, practical tools, portfolio development, internship exposure, and career support.


Learn Digital Marketing With AI Across the Program

AI is not taught as one isolated topic. You will learn how to use it throughout the marketing workflow while building strong fundamentals first.

AI for Research

Use AI to accelerate market research, competitor analysis, audience discovery, persona creation, trends, and customer insight generation.

AI for SEO

Use AI for keyword discovery, clustering, content briefs, optimization, competitor analysis, AEO, GEO, and modern search workflows.

AI for Ad Creation

Generate campaign ideas, audience angles, hooks, ad copy, creative concepts, variations, and testing opportunities faster.

AI for Content

Use AI for ideation, outlines, research, repurposing, content calendars, scripts, emails, and brand-aligned content workflows.

AI for Analytics

Turn marketing data into clearer insights, identify patterns, summarize performance, and discover areas requiring deeper investigation.

AI for Automation

Build automated marketing workflows, connect tools, manage repetitive tasks, and create practical AI-agent-based marketing processes.

AI for Campaign Optimization

Analyze campaign performance, identify inefficiencies, generate optimization ideas, and support faster data-informed marketing decisions.

AI for Reporting

Create faster reporting workflows, summarize campaign results, extract insights, and turn raw marketing data into actionable recommendations.

AI Makes Better Marketers More Powerful

The program does not teach AI as a replacement for marketing knowledge. Strategy, consumer understanding, creativity, judgment, analytics, and fundamentals remain essential.


Career Outcomes After the Digital Marketing Course

Develop skills relevant to multiple digital marketing career paths across agencies, startups, brands, e-commerce companies, and growth teams.

Digital Marketing Executive

Work across multiple digital channels including SEO, social media, paid campaigns, content, analytics, email, and website marketing.

Indicative Salary in India: ₹3–5 LPA

SEO Specialist

Improve organic visibility through keyword research, technical SEO, content optimization, link building, analytics, AEO, and GEO.

Indicative Salary in India: ₹3–6 LPA

Performance Marketer

Plan, execute, analyze, and optimize customer acquisition campaigns across platforms such as Meta Ads and Google Ads.

Indicative Salary in India: ₹4–8.5 LPA

Social Media Manager

Build brand presence through content strategy, platform management, community engagement, creator collaboration, analytics, and campaign planning.

Indicative Salary in India: ₹3–7 LPA

Growth Marketer

Work across acquisition, conversion, retention, experimentation, analytics, automation, and cross-channel growth to drive measurable business outcomes.

Indicative Salary in India: ₹6.5–13.5 LPA

PPC Specialist

Manage paid search and performance campaigns through keyword strategy, bidding, tracking, optimization, experimentation, and campaign reporting.

Indicative Salary in India: ₹4.5–9 LPA


Career & Placement Support With Online Digital Marketing Courses by LPT Skills

Learning the skills is only one part of the journey. We help you prepare to present those skills confidently to employers.

Resume Building

Build a focused, role-specific resume that highlights your skills, tools, projects, certifications, and practical marketing experience.

LinkedIn Optimization

Strengthen your LinkedIn profile to improve professional visibility, communicate your skills clearly, and support networking and job discovery.

Portfolio Preparation

Organize your campaigns, audits, dashboards, strategies, and projects into a professional portfolio that demonstrates what you can actually do.

Mock Interviews

Practice realistic digital marketing interviews and receive feedback on your technical knowledge, communication, confidence, and problem-solving approach.

Interview Preparation

Prepare for role-specific questions across SEO, paid media, analytics, social media, growth marketing, and digital marketing fundamentals.

Referral Assistance

Get support in identifying relevant opportunities and accessing referrals through available professional and hiring networks where applicable.

Placement Assistance

Receive structured support throughout your job search, from profile preparation and applications to interview readiness and opportunity discovery.

50+ Hiring Partners

Access opportunities through LPT Skills' growing network of hiring partners across agencies, startups, brands, and digital-first businesses.


Guaranteed Internship After Our Digital Marketing Online Training

Turn Your Learning Into Real Work Experience

Every eligible learner gets the opportunity to gain internship exposure and apply digital marketing skills in a professional working environment.

Apply What You Have Learned

Move beyond classroom exercises by working on practical marketing tasks, tools, campaigns, research, reporting, and execution.

Gain Professional Experience

Understand real workflows, deadlines, collaboration, feedback, accountability, and the expectations of modern digital marketing teams.

Strengthen Your Portfolio

Add practical work experience alongside your projects, helping you build a stronger profile for future interviews and job applications.